Tuesday, November 13, 2007

What Did They Do to Us?

Miller must hate Australians because they're going to start exporting Chill:
Miller Brewing Co.'s Latin-inspired brew is heading to Australia, marking the new beer's first entry into a market outside the U.S.

Miller Chill has done so well domestically since its release earlier this year that the company decided to export it to Australia, spokesman Julian Green said Monday.

The beer brewed with hints of lime and salt is part of the Milwaukee-based brewer's effort to promote premium brands as domestic sales of mainstream brews like Miller Genuine Draft slip.

Lime and salt. I lament the fact that they can't export all of that piss. We need more room on shelves in Wisconsin for real beer.

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